Betty Furness Westinghouse Cookbook - 1954 FIRST EDITION Vintage Cookbook - Mid-Century Cookbook | Bixley Shop

A real find, this is a FIRST EDITION, FIRST PRINTING copy of The Betty Furness Westinghouse Cookbook, published in 1954.

Betty Furness began her career as an actress in the golden years of Hollywood. Like Ronald Reagan she became a celebrity spokesperson for Westinghouse appliances, appearing in many TV ads over the years. The Betty Furness Westinghouse Cookbook was all part of the Westinghouse promotional campaign. As Betty wrote in the preface, "Until I began doing Westinghouse product demonstrations on television in May, 1949, I'd never realized what a delight and a marvel of convenience a really modern kitchen could be."

Like other corporate cookbooks of the times, this is a 495 page, soup-to-nuts cookbook targeting young homemakers and novice cooks, though they'll all tell you they are equally right for the experienced cook.

BIXLEY NOTES
• 495 page hard-covered cookbook
• The Betty Furness Westinghouse Cookbook by Julia Kiene
• Published by Simon & Schuster, 1954
• Measures 8 1/8" x 5 1/2"

VINTAGE NOTES
• In excellent condition
• The binding nice and tight
• The hardcover shows very little wear with just nick in the corner of the binding
• The pages have yellowed a tiny bit
• No marks or stains suggests this was gently, if ever used for cooking

At Bixley, forgotten treasures are looking for a home to call their own. We love the "as is" quality of vintage pieces and hope you do too. Please read our description carefully and take a good look at our photos. We'll do our best to point out any of the bumps and bruises of age.

Browse for more great vintage finds here on Bixley or at Bixley on Etsy.