LaVell's Leadership Playbook: The strategy that changed NCAA Football Hardcover – November 6, 2025

This is a historical narrative of Utah farm boy LaVell Edwards who transformed Brigham Young University's 50 year losing football record into a national power. In his 29 years at the helm, he posted a record of 257 wins, 101 losses and three ties. Along the way he marked the way with: 20 conference championships22 bowl game appearancesThe 1984 NCAA national championship with a record of 13-0.A victory over the Miami Hurricanes when they were Number One.The 1997 Cotton Bowl trophy by defeating a highly ranked Kansas State team.LaVell's Leadership Playbook reveals the leadership code he used to transform teams and individuals. These eight headlines made the difference: Compete using your unique strengths.Instinctively follow the game plan.Build new, distinctive, and enduring capabilities that others don't haveSolve problems at their source."Handle" whatever the competition throws at you.Develop true partnerships.Adapt to changes in your world.Never "write off" an individual. Read more